PUMA X MAYBELLINE reveal their first special-edition Apparel and Footwear Collection

Article from BizNiz Blog


After the launch of their high-performance makeup collection earlier this year, global sports brand PUMA and #1 cosmetics brand Maybelline New York have teamed up again to debut a special-edition apparel and footwear collection.


For over 100 years, Maybelline New York has transformed the beauty scene by creating the world’s first modern mascara. The cosmetic brand has lived up to its reputation as the ultimate make-up expert due to its countless on-trend and high-performance beauty products. As the perfect mix of beauty, fashion and sport, the collection between PUMA and MAYBELLINE brings together MAYBELLINE’s hard-working product and on the pulse trends with PUMA’s sports and fashion DNA, resulting in a collection inspired by both brands featuring lipstick kisses and playful make-up references.

Designed for the ultimate streetstyle, the PUMA X MAYBELLINE collection shows off fierce make-up influences. Retailing for R1 799, the PUMA Cali X MAYBELLINE gets a printed “mascara”-smeared Formstrip. Made of a leather upper with a perforated leather toe, the sneaker in its white and black colour combo also features subtle colour drops in pastel rose and the Maybelline New York logo on the tongue.

PUMA X MAYBELLINE also includes matching apparel like the PUMA X MAYBELLINE Hoody (R1 499) with drawcord for customized comfort as well as the PUMA X MAYBELLINE Top (R1 199) and Leggings (R1 099) with playful graphics.

Get ready to turn some heads – PUMA X MAYBELLINE drops at PUMA Select, PUMA Braamfontein and PUMA Sandton City from 9 October 2019.